Not so in the current Indian Premier League, where dawdling is banned and KP has found his pop again, smashing 66 not out from 44 balls on Friday to lead his Bangalore Challengers to victory.
Thrilling stuff it was too and makes you wonder — Test purists look away now — why Sky bothered with the five-day snore-athon in Bangladesh and turned their noses up at the over run-fest in India. Like KP before a cover drive, ITV 4 spotted the gap, and, if their viewing figures are anything to go by, Sky, the great hoover-uppers of all that is crickety, have missed a trick by not clasping their hands firmly round the IPL.
ITV 4 picked up the coverage for a nominal fee by all bank accounts and the viewers have come rolling in. Figures have peaked at around ,, while Trott's antics in Bangladesh drew in around , hardy souls. Friday's live coverage, presented by Mark Pougatch, with guests Mark Butcher and Simon Hughes, from a studio somewhere presumably not near India, focused on KP and even in the opening three-minute build-up to the game there was more action in the highlights of his previous match than was on offer in 90 overs of Test fare from Chittagong and Dhaka combined.
Even Jacques Kallis, opening bat for Bangalore and possibly the most boring, if effective, of players, couldn't take the shine off something he's done to many a new ball by kindly getting out early and letting KP at 'em. Pietersen's runs were lapped up by the feverish crowd "they're absolutely gagging for it", as Hughes quaintly put it.
The live feed is taken from India and twice I tried to clean the smudge off my telly before realising it's an attempt to cover up the host broadcaster's logo. But Hughes and Butcher are impressive analysts, the commentators are excellent, HawkEye covers the action and, best of all, the IPL is packed with stars. Speaking about the announcement, Ewen Murray said: "Watching golf in 3D gives you the sense that you're standing right beside the golfer as he takes his shot.
We have been very impressed with Sky's efforts to further enhance its coverage and are delighted that the Ryder Cup will be a part of TV history with the launch of Europe's first 3DTV channel.
The new residential channel Sky 3D will also offer a range of must-see movies, sport, documentaries, entertainment and arts content. All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Sony reportedly cuts PS5 production again as chip shortages and shipment issues bite. Twitter has stopped cropping image previews on the web, too. Amazon adds clip sharing to the Prime Video app on iOS. He added: "We see a great opportunity for the UK to set the pace in generating high-quality 3D content. Stay signed in. Forgotten password? Get the very latest news and insight from Campaign with unrestricted access to campaignlive.
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